K voprosu o roli psikhologicheskikh triggerov v reklame i PR

Proceeding

Published in:: All-Russian scientific and practical conference «Current problems of communication: theory and practice»
Author:: Lira S. Ismagilova ¹
Scientific adviser:: Maksim E. Archibasov²
Work direction:: Интегрированные маркетинговые коммуникации: PR, реклама и взаимодействие со СМИ
Pages:: 46-49
Received: 3 December 2025
Rating:
Article accesses:: 183
Published in:: РИНЦ Информрегистр
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¹ Ufa University of Science and Technology
² Institut gumanitarnykh i sotsial'nykh nauk FGBOU VO "Ufimskii universitet nauki i tekhnologii"

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