Branding of higher education institutions: principles, technologies

Book Chapter

Open Access

Published in:: Monograph «Development of the Russian socio-economic system: challenges and prospects»
Authors:: Ramazan M. Ligidov ¹ , Zalina K. Shadova ¹
Work direction:: Глава 8
Pages:: 131-151
Received: 18 December 2025
Rating:
Article accesses:: 165
Published in:: РИНЦ
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¹ FGBOU VO "Kabardino-Balkarskii gosudarstvennyi universitet im. Kh.M. Berbekova"

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