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Cultural Influence on the International Strategy of Transnational Corpora-tions: an Industry Analysis Based on the Skincare Cosmetics Sector

Book Chapter
Monograph «Economic and Legal Processes: Issues, Strategic Guidelines, Monitoring»
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Published in:
Monograph «Economic and Legal Processes: Issues, Strategic Guidelines, Monitoring»
Authors:
Alla I. Matveeva 1 , Alena V. Fofanova 1 , Oksana I. Volkova 1
Work direction:
Глава 2
Pages:
25-35
Received: 9 October 2026

Rating:
Article accesses:
102
1 Ural State University of Economics
For citation:

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