Characteristics of the Target Audience and the Effectiveness of Social Advertising

Proceeding

Open Access

Published in:: All-Russian Scientific Conference «Socio-Economic Processes of Modern Society»
Authors:: Elena V. Zvonova ¹ , Kamilla I. Zhdikhanova ²
Work direction:: Социальные процессы в контексте глобализации
Pages:: 152-155
Received: 21 August 2021
Rating:
Article accesses:: 2199
Published in:: РИНЦ
{{ trans.статья_процитирована }}:: {{ `${currentLocale === 'ru' ? 'в ': ''}${citations.length} ${currentLocale === 'ru' ? 'работах' : 'articles'}` }}

¹ FGBOU VO "Rossiiskii gosudarstvennyi sotsial'nyi universitet"
² Moscow Pedagogical State University

When adding a comment stipulate:

the relevance of the published material;
general estimation (originality and relevance of the topic, completeness, depth, comprehensiveness of topic disclosure, consistency, coherence, evidence, structural ordering, nature and the accuracy of the examples, illustrative material, the credibility of the conclusions;
disadvantages, shortcomings;
questions and wishes to author.