Marketing as Science and Art: the Dilemma of Conceptual Essence
Proceeding
- Published in:
- International Research-to-practice conference «Relevant issues of management, economics and economic security»
- Authors:
- Natal'ia A. Baranova 1 , Elena E. Usanina 1
- Work direction:
- Менеджмент и его разновидности, диверсификация, маркетинг, ценообразование и логистика
- Pages:
- 186-190
- Received: 27 October 2021
- Rating:
-
- Article accesses:
- 1471
- Published in:
- РИНЦ
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1 Kostanay Branch FSBEI of HE «Chelyabinsk State University»
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