List of publications on a keyword: «strategy»
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Classification and Features of Banking Services Strategies Promotion
Book Chapter
Culture. Science. Education: Current Issues- Authors:
- Ekaterina V. Pisareva, Elena I. Shevchenko
- Work direction:
- Глава 2. Наука
- Abstract:
- In order to retain loyal customers and attract prospective ones, commercial banks need to effectively build a corporate strategy that is aimed at studying customers’ needs. The main channels for promoting the services of a commercial bank are described. The authors of the article come to the conclusion that in conditions of increasing competition, credit organizations are moving away from traditional methods of customer service and increasingly resorting to the use of new remote sales channels.
- Keywords:
- strategy, marketing, bank strategy, commercial bank, banking services promotion, communication strategy
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Otsenka vliianiia faktorov vneshnei sredy na torgovuiu organizatsiiu
Book Chapter
Management Problems in Socio-Economic Systems: Theory, Methodology, Practice- Author:
- Olga V. Mishulina
- Work direction:
- Глава 1. Проблемы управления конкурентоспособностью организации в современных условиях
- Abstract:
- The study presents an analysis of the external environment of a trading enterprise based on modern methods for assessing its strategic capabilities. The concept and features of the external environment of commercial organizations are analyzed; PEST analysis of the confectionery industry, analysis of the environmental profile of the indirect impact on the trading company using expert judgment; identified opportunities and threats using the method of positioning; The degree of intensity of competition based on the five factor model of Porter is determined. The result of the study is the development of possible directions for the development of a trading enterprise in the future using the SWOT method – analysis and establishing relationships in assessing the impact of the organizational environment on a trading company using the «cross-impact analysis» method, which made it possible to formulate four sets of possible strategic alternatives.
- Keywords:
- strategy, trading company, external environment of direct impact, external environment of indirect impact, PEST-analysis, SWOT-analysis
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Implementing a New Product as an Enterprise Innovation Strategy Tool
Article in Collection
Economics and management: realias and prospects No 5- Author:
- Pavel V. Dunaev
- Work direction:
- Стандартизация и управление качеством продукции, управление инновациями
- Abstract:
- The relevance of the development of the innovation strategy of the enterprise is justified. The process of implementation of the innovative product in the enterprise is discussed. The advantages of the enterprise innovation strategy are presented.
- Keywords:
- project, innovation, innovation strategy, innovation product
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Methods of influence of the assessment of the competitiveness of the organization on the effective implementation of innovations
Article in Collection
Economics and management: realias and prospects No 5- Authors:
- Arina V. Volkodaeva, Pavel V. Dunaev
- Work direction:
- Стандартизация и управление качеством продукции, управление инновациями
- Abstract:
- Relevance of influence of competitiveness of the organization on effective introduction of innovations is proved. The process of introduction of an innovative product at the enterprise is considered.
- Keywords:
- project, innovation, innovation strategy, innovative product, competitiveness of the organization
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Armed forces as a factor in the political process in the Russian Federation and Latin America
Proceeding
Patriotism as a factor of social-economic development of Russia- Author:
- Margarita A. Dementeva
- Work direction:
- Философия патриотизма
- Abstract:
- The article deals with the complex of issues of civil society influence on the formation and activity of the Armed Forces of the state. Based on practical examples, the author considers the specifics of the professionalization of the army in Latin America, draws Parallels with the Russian Federation. An important common feature of Russia and Latin America, the author believes hypertrophied public attention to the Armed Forces. In the Latin American States, which no one is going to attack, the army is perceived as a symbol of statehood, the value of the guarantee of its sovereignty, it is exalted, the officer corps is respected. In the Russian Federation, civil society is critical of the growth of defense spending, advocates a complete transition to a professional army.
- Keywords:
- Patriotism, civil society, Armed Forces, state defense policy, national security strategy, political system
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Risks of innovative design in mechanical engineering
Proceeding
Topical issues of law, economic and management- Author:
- Anastasiia A. Petrova
- Work direction:
- Экономика предпринимательства
- Abstract:
- In article the author considers risks of innovative projects in mechanical engineering in modern conditions. The main risks of introduction of innovative projects are marked out and also features specific risks for mechanical engineering are considered.
- Keywords:
- efficiency, strategy, risks, innovations, mechanical engineering, industry, innovative projects
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Development of the concept and pedagogical model of competitiveness formation of university graduates
Research Article
Development of education No 2 (2)- Author:
- Dmitry A. Konoplyansky
- Work direction:
- Theoretical and applied research in education
- Abstract:
- The article discusses the factors influencing competitiveness formation of university graduates in a changing socio-economic situation, reveals their consideration in the development of relevant concepts and pedagogical models of the process under study. To solve research problems comparative and interdisciplinary analysis and synthesis of pedagogical, psychological and economic literature were used, content analysis was carried out. The identified factors allowed to determine the conditions for the development of the concept and pedagogical model.
- Keywords:
- concept, strategy, university, university graduates, competitiveness formation, factors, pedagogical model
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Organizatsiia samostoiatel'noi raboty kak odnogo iz glavnykh napravlenii nravstvennoi sotsializatsii starsheklassnikov
Book Chapter
Education and science: current trends No 3- Author:
- Gulmira I. Biisova
- Work direction:
- Парадигмы современного образования
- Abstract:
- In the article the author considers the forms of independent work as a way to disclose the creative potential of schoolchildren, increase the interest and motivation for learning, develop behavioral skills and apply etiquette norms in different communicative situations, which generally contributes to the moral socialization of students.
- Keywords:
- positive motivation of learning, reflection, self-esteem, social marking, speech-behavior strategy, cultural universals, personality-activity approach, design methodology
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Organization of methodical work in pre-school educational institution at the current stage of education development
Research Article
Development of education No 1 (1)- Author:
- Olga A. Kovtun
- Work direction:
- Theoretical and applied research in education
- Abstract:
- In present article the main requirements to the organization of methodical work in the pre-school educational institution are considered. The author identified the problems associated with professionalism and interest of teachers in the work, as well as possible ways of solving these issues by introducing non-traditional methods and forms of interaction with the team. The work contains examples of the most modern ones of them: dispute, business game and team building. The article also examines the main criteria for assessing the effectiveness of methodical work in pre-school educational institution.
- Keywords:
- professionalism, education, education system, methodical work, FSES, pre-school educational institution, teacher, efficiency, method, strategy, dispute, business game, team building
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Development of differential innovation strategies in the system of state and municipal management
Book Chapter
Education and science: current trends No 1- Author:
- Aleksandr S. Shpak
- Work direction:
- Парадигмы современной науки
- Abstract:
- The author reflects the tendency of developing innovative strategies in the documents of state and municipal authorities. The classification of innovative strategies in the system of state and municipal management is made from the position of reaction to changes in the external and internal environment. The author's interpretation of the term «innovative strategy» and understanding of the strategic stages of innovative process at the organizational and managerial levels in the system of state and municipal management are formulated. An approach to understanding the tasks and levels of the innovative strategy of the authorities is presented and a procedure is proposed for selecting an innovative strategy and conducting innovative strategic analysis of innovation activities for organizational and managerial levels in present system of management. The mechanisms and tools for developing and implementing an innovation strategy for organizational and managerial levels are defined.
- Keywords:
- innovation strategy, selection procedure, authority body, state and municipal government system, innovative development strategy, innovative activity, innovative strategic analysis procedure, organizational and managerial levels, innovation strategy development, innovation strategy implementation