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List of publications on a keyword: «семиотика»

  • Informatsionnoe obespechenie analiza chastotnykh N-raspredelenii

    Proceeding
    Relevant problems of modern science and education
    Author:
    Andrei S. Isaev
    Work direction:
    Цифровое общество: научные инициативы и новые вызовы
    Abstract:
    Статья посвящена исследованию общих закономерностей видового разнообразия сложных систем (ценозов). Предложены алгоритмически и реализованы программно (Matlab) процедуры получения количественных оценок Н-распределения в различных формах. Исходным материалом для построения моделей являются устойчивые словосочетания в актуальной нормативной литературе электроэнергетики.
    Keywords:
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  • Foreign language textbook as semiotic phenomenon

    Review Article
    Ethnic Culture Volume 5 No 4
    Authors:
    Elena E. Chikina, Valeria A. Averina
    Work direction:
    Ethno-Cultural Problems of Education
    Abstract:
    The aim of this paper is the semiotic analysis of a foreign language textbook as a semiotic phenomenon reflecting the cognitive attitudes of its authors and aimed at forming not only external but also deep layers of the learner's linguistic personality, responsible for motivation, intents and attitudes. The material to be analysed is a popular line of EFL textbooks “English file” by British authors Ch. Latham-Koenig and C. Oxenden. The scientific novelty of the work is that for the first time a foreign language textbook is considered not as an educational and methodological text, but as an alternative reality, a dynamic complex sign, similar to the discursive space of a fiction book. The study is conducted by applying the method of contextual analysis, the method of cognitive-pragmatic analysis, and the interpretive method to the polycoded texts of EF-textbooks. The authors conclude that the semiotic complex of EF-textbooks exhibits the characteristics of an educational novel of fiction, where the learner assumes the function of a fairy-tale hero, acting in the space of English-language cultural mythologems, reference-metric elements, topoi and narratives. As a result of active realisation of the happy end narrative, supported by the system of topoi and precedent names characteristic of the English-language conceptosphere, the textbook uses the suggestive potential of the so-called soft power to form changes at the motivational-pragmatic level of the linguistic personality.
    Keywords:
    semiotics, semiology, pedagogical discourse, foreign language textbook, cultural mythologemes, narrative, precedent phenomenon
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  • Visual Semiotics of Inequality in the Structure of an Architectural Text

    Research Article
    Ethnic Culture No 2 (3)
    Authors:
    Viktor V. Fedorov, Mikhail V. Fedorov, Dmitry A. Hanygin
    Work direction:
    Problems of Crosslinguistic and Intercultural Communication
    Abstract:
    The article is devoted to the consideration of the architectural environment as a form of materialization of social existence. It is noted that the architectural text of a large city contains special subject and spatial inclusions – loci of power. The article focuses on the relations of topological segregation – the disproportionate distribution of structural elements in the space of a populated place. This is a set of obstacles in choosing a place, and at the same time a condition for the formation of a social hierarchy of urban spaces. Methods. In the course of the work, the problem and thematic, structural and functional and comparative and historical methods to identify basic concepts of architectural spaces of power were applied. Results. It is shown that social inequality and topological segregation occur in the city in a “natural” way, since it embodies various facets of inequality inherent in society. The typology of constantly reproducible principles of organization of architectural objects and spaces of power such as monumentality, static character, conciseness, verticality, hierarchy, the presence of a central structure, tradition, consistency, syncretism is clarified. It is shown that the emerging signs of inequality, embodied in architectural and urban planning decisions, participate in the formation of the social structure, reproduce and transform its value and semantic content. The basic principles of the organization of architectural objects and spaces of power are considered. Models for implementing these principles in the process of creating new loci of power are proposed. It is concluded that the hypothesis put forward by the authors that loci of power are the spatial embodiment of complex mechanisms for maintaining the dynamic balance of the social system is confirmed by the results of research on the semiotics of inequality in the structure of the architectural text.
    Keywords:
    semiotics of architecture, locus of power, topological segregation, inequality
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  • Znakovo-semioticheskoe pole tsveta v tvorchestve Praski Vitti

    Proceeding
    Current trends in the development of education system
    Authors:
    A I. Nikolaeva, I A. Nikonova
    Work direction:
    Актуальные вопросы современного языкознания и литературоведения
    Abstract:
    В статье анализируется символика цвета в произведениях Праски Витти, поскольку цвет является одним из самых убедительных средств живописи. Обычный зритель ищет в цвете воплощения эмоций живописца, для искусствоведа же важно увидеть его символическое значение, которое отдельно от истории и культуры постичь невозможно, ибо развитие знаковой системы цвета протекает неразрывно с прогрессом всей художественной культуры.
    Keywords:
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