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List of publications on a keyword: «репрезентация»

  • Ethnicity in Urban Space: Representation Practices and Research Approaches to Studying the Topic

    Research Article
    Ethnic Culture Volume 8 No 2
    Author:
    Ekaterina A. Iagafova
    Work direction:
    Ethnography, Ethnology and Anthropology
    Abstract:
    The article examines research experience in the representation of ethnicity in urban environments, analyzing the work of Russian and international scholars on the topic. It identifies and characterizes the main forms and methods of demonstrating ethnic culture, explores the role of representational practices in shaping the sociocultural space of the city, and outlines the principal areas of research. The material is analyzed in terms of its thematic focus, subject area, and the methodological approaches employed by the researchers. The results demonstrate that the representation of ethnicity is linked to the formation of an ethnic image (“one's own”, “the Other”). The subject of the research encompasses the methods of ethnicization of urban space as a symbolic and functional “appropriation” of the urban environment; the means of representation expressed in textual, visual, and material forms; and the role of ethnic communities and the national-cultural public organizations representing them in this process. Technologies for representing and preserving ethnic culture, understood as a set of methods and tools for its preservation — including through its construction — involve practices such as staging public events (“staging ethnicity”), urban design, and the symbolic development of space in the creation of ethnically marked community canteens and retail outlets.
    Keywords:
    ethnicity, representation, urban space, research approaches
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  • Festivals as a Practice of Representing the Ethnic Culture of Tuvans

    Research Article
    Ethnic Culture Volume 7 No 4
    Author:
    Choduraa K. Irgit
    Work direction:
    Ethnography, Ethnology and Anthropology
    Abstract:
    The article is devoted to the study of festivals as a form of ethnic activism in the context of modern digital reality. They are considered as one of the varieties of social practices that contribute to the representation of the traditional culture of Tuvans. The work is based on materials collected by the author during visits to festivals in the Republic of Tuva, monitoring the activities of the participants — Tuvan craftsmen as active actors in ethnosocial processes to revive the traditional culture of Tuvans and subjects of ethnic entrepreneurship. Internet resources as platforms for expressing ethnic identity of Tuvans have also been studied, and scientific literature has been analyzed. The author comes to the conclusion that in the context of a changing socio-cultural paradigm, Tuvans as carriers of ethnic culture are changing the ways of transmitting and broadcasting their identity and cultural heritage. Observations show that the number of organized festivals is increasing every year. They differ in their focus on actualizing one or another lost aspect of traditional culture. Some of them acquire interregional or international status with the expansion of the geography of participants. During these festivals, ethnicity is reproduced through its playing on “stages”, as well as manifested at competitions and symposiums during the festivals. They represent elements, images, symbols, forms, and knowledge about Tuvan tradition. In the context of changing socio-cultural space, Tuvans are mastering new, mass ways of communication, expanding horizons and ways of forming and broadcasting their ethnic identity.
    Keywords:
    ethnic identity, social practices, Tuvans, representation of Tuvan ethnoculture, festivals, socialization of Tuvan youth, preservation and transmission of cultural heritage
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  • Precarious Reality: media construction

    Conference Paper
    The Topical Issues of the Humanities and Social Sciences
    Author:
    Larisa N. Rebrina
    Work direction:
    Современные гуманитарные науки и проблемы языкознания
    Abstract:
    Исследуется репрезентация феномена прекарности в публикациях российских СМИ. Характеризуется функционирование обозначающих структурные элементы (субъектов, процесса, признака, состояния) феномена прекарности лексических единиц, их семантика, синтагматика, контекстуальные коннотации; реализация деонтического подтекста, случаи эвфимизации, акцентируемые посредством смещения коммуникативного фокуса аспекты рассматриваемого феномена. Определяются закономерности репрезентации феномена прекарности в исследуемом материале.
    Keywords:
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  • Obraznaia reprezentatsiia kak vazhnyi komponent marketingovoi strategii muzeia

    Conference Paper
    Law, Economics and Management
    Authors:
    Elena V. Zvonova, Miroslav N. Ivanov, Polina S. Zudina, Daria A. Ivashchenko, Margarita A. Kozhushner, Angelina S. Ulianovskaia, Gleb A. Kharitonov
    Work direction:
    Менеджмент и маркетинг
    Abstract:
    Музейный маркетинг имеет большое значение в решении вопросов эффективности работы некоммерческих организаций, а также в реализации гуманистической миссии сохранения достояния народа. Согласно концепции H2H маркетинга необходимо проведение психологических исследований, которые способны не только более точно выделить целевую аудиторию музея, но и определить основы построения эффективной коммуникации между организацией и потенциальными потребителями. Основой маркетинговой стратегии выступает ведущий образ, экспонат музея.
    Keywords:
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  • Ethnic myth-making in cyberspace as a factor of representation of Chuvash ethnicity

    Research Article
    Ethnic Culture Volume 6 No 3
    Author:
    Aleksey S. Rogovoy
    Work direction:
    Ethnography, Ethnology and Anthropology
    Abstract:
    The article is devoted to the study of Chuvash ethnic myth-making in cyberspace. The aim of the work is to determine its role as one of the factors of ethnicity representation. The study is based on the analysis of the relevant content presented on popular web platforms and social networks YouTube, Rutube, Zen, VKontakte, Odnoklassniki. The study identifies a certain section of content offered by search algorithms as the most viewed and included in thematic collections and playlists. The author examines the myth-making components of the Internet space, characterizes formats and plots, identifies their authors, and studies the audience's reaction to the content. Data analysis showed that ethnic myth-making has a positive effect on the representation of the Chuvash culture. Despite some inaccuracies in the information, such material generally evokes positive emotions in users. Information in video and text format is published on popular Russian platforms, making ethno-myth-creating content accessible to a wide audience. The myths created by the authors reflect their desire to show the antiquity and significance of the Chuvash people, which helps the Chuvash people to understand their identity, place and role in the world. Ethno-myth-creating content on the Internet increases interest in the Chuvash culture, promoting its popularization and representation.
    Keywords:
    Chuvash, cyberspace, ethnic myth-making, ethnicity, representation
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  • Basic Approaches to Ethnographic Film Usage as a Method of Developing of Ethnocultural Competence of Future Journalists

    Conference Paper
    Pedagogy, psychology, society: from theory to practice
    Author:
    Elena S. Doroschuk
    Work direction:
    Теория и методика профессионального образования
    Abstract:
    The article discusses the features of the application of the methodology of visual education based on the use of ethnographic films in the organization of independent work of future journalists. On the basis of emic and ethical approaches, the main functions of ethnographic cinema are identified and described in the light of creating an image of ethnoculture in the process of training future journalists. The principles of representation of ethnoculture in the media sphere are considered, on the basis of which the ethnological motivation of future journalists is formed as the basis of ethnocultural competence.
    Keywords:
    journalism, ethnocultural competence, ethnographic film, ethnological motivation, representation of ethnoculture
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