Aleksandra O. Verenikina

In the current conditions, all economic entities are under severe economic conditions. COVID, economic crisis, sanctions - all this pushes enterprises to the need for a conscious forward-looking management of financial activities, business activity based on scientific methodology, adaptation to the common goals of development of the enterprise and changing conditions of external financial environment. The foundation of successful functioning of organizations is their business activity. The results of the business analysis are used to establish reasonable targets and opportunities for developm...

modern trends in the development of the world economy «force» the enterprises of the Russian Federation to look for new ways to activate their production capacities. The core of this revitalization is innovation activity. Innovations permeate all types of society's activities and are the main factor and incentive for the development and competitiveness of the country. The Russian economy has a high innovation potential, but the level of application of this potential and mastering of innovation processes is still not high enough. Innovation management is perceived by many specialists with distr...