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List of publications on a keyword: «Internet»

  • Advantages and problems of digital marketing in Kazakhstan

    Proceeding
    Law, Economics and Management: Theory and Practice
    Authors:
    Dina A. Kadukova, Zhangul' K. Basshieva
    Work direction:
    Экономика предпринимательства
    Abstract:
    In this article, the concept of digital marketing is considered as one of the components of marketing. Special attention is paid to its advantages and problems. Search engine usage statistics and their age category are considered separately among web users. The relevance of this article is due to the fact that digital technologies are actively being introduced into our lives. Simplifying public and business access to government services, speeding up information exchange, creating new business opportunities, creating new digital products, etc.
    Keywords:
    Internet, advertising, digital marketing, Digital Kazakhstan, digital channels, media, digital agencies
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  • Potential of Internet Resources in Foreign Language Education

    Research Article
    Development of education No 1 (7)
    Author:
    Natalia A. Grinchenko
    Work direction:
    Theoretical and Applied Education Research
    Abstract:
    The article is devoted to foreign language education which is more effective if a student becomes the subject of his own learning process. Modern information and communication technologies (ICT) contain an enormous potential for increasing the share of independent work in the educational process. ICT is everything that helps and allows you to collect, process, store and transmit information in an electronic form. Today, the traditional carrier of the electronic information is increasingly being superseded by cloud services, allowing you to create a virtual workspace. The purpose of the research is to study the educational potential of the modern Internet space, review the main educational online resources on the Internet in English, which can be used, both for teaching and self-learning a foreign language. In the process of the research, both empirical research methods (studying various sources of information, including the Internet, observation, interviews) and theoretical ones (analysis, synthesis, classification of the information received, the descriptive method) were used. The result of our study is a review of the main online services that can be used in a foreign language education. Digital tools for the formation of language skills (lexical, grammatical, pronunciation) and the development of speech skills in all types of speech activity (listening, speaking, reading, writing) are considered. It is concluded that in the modern Internet space there are huge educational resources in English for teachers and students that allow them to promote foreign language education. These resources are an important tool in the educational process and allow you to increase the level of students’ independence.
    Keywords:
    Internet resources, language skills, information and communication technologies (ICT), digital tools, types of speech activity, teaching and self-learning a foreign language
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  • Use of internet sources as one of the speaking means teaching

    Article in Collection
    Development of modern education system: theory, methodology, experience
    Author:
    Vasilisa D. Shutova
    Work direction:
    Современные технологии в образовании
    Abstract:
    The article reveals the main specifics of internet usage when teaching a foreign language at schools. nowadays, this issue is extremely relevant as development of technologies is impetuous.
    Keywords:
    internet sources, oral speech teaching, modern technologies
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  • Electronic informational educational environment of Shadrinsk State Pedagogical University

    Research Article
    Development of education No 3 (5)
    Authors:
    Oksana A. Kirillova, Vera E. Evdokimova
    Work direction:
    Education system in Russia
    Abstract:
    This article considers modern education related to the use of information and communication technologies. The electronic information educational environment of FSBEI of HE «Shadrinsk State Pedagogical University» is considered and the comparative characteristic with the known Moodle platform is given. Highlighted the problems faced by the University when working with EIOS, as well as its advantages.
    Keywords:
    information and communication technologies, Internet, information educational environment, electronic educational environment, authorization
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  • Problems of belarusian universities in the formation of a set of applicants for economic specialties

    Research Article
    Development of education No 3 (5)
    Author:
    Roza A. Lizakova
    Work direction:
    Discourse
    Abstract:
    The article discusses the factors affecting the decrease of applicants to Universities of Belarus at economic faculties, recommendations for using positioning strategies, based on marketing personal competences are offered with the purpose of strengthening competitive advantages of individual university.
    Keywords:
    university, Belarus, economic specialty, positioning, Internet marketing of professional competences
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  • Internet marketing as a basis for increasing demand for products and services of cultural institutions

    Proceeding
    Topical issues of law, economic and management
    Authors:
    Elena N. Lvova, Lkhagvazhav Gansukh
    Work direction:
    Менеджмент и маркетинг
    Abstract:
    The article analyzes use of the potential internet technologies in marketing communications of organizations and cultural institutions museum-type to increase the demand for cultural products and develop new technologies of interaction with the youth audience. Internet marketing is considered, on one side, as a condition of actualization cultural heritage and preservation of value attitude to it, and from other side – as a condition of competitiveness cultural institutions on the basis of their reflection in the "digital environment". The article presents information on the use of museum podcasts as well as sociological data showing the impact of marketing on museum attendance.
    Keywords:
    Keywords: Internet communications, marketing, culture management, Museum product, media resources
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  • Modern digital education: development forecasts

    Research Article
    Development of education No 1 (1)
    Author:
    Svetlana B. Kondratieva
    Work direction:
    Theoretical and applied research in education
    Abstract:
    The article is devoted to understanding the role of digital resources in the modern educational space. It is shown that the development of education is inherently associated with the introduction of computer technologies in the educational process that expand the boundaries of cognitive activity of students. However, despite the presence of positive aspects, there are a number of problems related to the use of technical means, and requiring their solution. The main attention in the work is accentuated by the fact that the development of science in the field of high technologies has a huge influence on the development of education. In this regard, views are expressed on the search for new approaches to teaching in the modern digital society.
    Keywords:
    educational environment, digital society, digital literacy, Internet resources, online learning
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  • Corporate version of application technology of DrWeb anti-virus packages in scientific institutions

    Book Chapter
    Corporate version of application technology of DrWeb anti-virus packages in scientific institutions
    Author:
    Aleksandr M. Terent'ev
    Work direction:
    Авторская монография
    Abstract:
    Present work describes the original technology of anti-virus products provision to the user’s team of the scientific unit on the example of the Federal state budgetary institution of science of the Central Economics and Mathematics Institute of the Russian Academy of Sciences and the well-known domestic antivirus agent Doctor Web. The technology is based on a separate Antivirus server and a number of software tools developed by the author. Among the users there are PCs of the global Internet, internal network, including their separate segments, as well as users of the DialUp segment. This technology was implemented in CEMI RAS since 2003 and has been successfully operated for more than 15 years. The maximum number of users exceeded 200 PCs and servers. The monograph was approved for publication by the Academic board of the Federal state budgetary institution of science of the Central Economics and Mathematics Institute of the Russian Academy of Sciences.
    Keywords:
    Internet, software, server, antivirus tools, Doctor Web, local area network
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  • Internet-технологии в помощь учителю

    Proceeding
    Опыт создания и реализации технологических инноваций в образовании
    Authors:
    Liliia M. Khusnutdinova, Gulsina A. Iliushina
    Work direction:
    Современные технологии общего образования
    Abstract:
    В этой статье рассмотрены варианты интернет-технологий, использование web-технологий. В работе также представлены виды учебной деятельности, в которых важную роль играют интернет-технологии.
    Keywords:
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