Mikhail G. Matlin

the tradition of marking the places of death in road accidents is now widespread on all continents and in most countries, including Russia. Roadside monuments, which are installed at the same time, are of two types: some correspond to monuments in cemeteries, others do not. Sometimes it is enough for loved ones only to mark the place of death itself. Then a monument is erected, completely or partially devoid of information about the deceased. This phenomenon is called anonymization of the place of death. But for many, it is not the place itself that is important, but the memory of the deceased...

the purpose of the article is to identify the features of the sacred discourse of Lake Svetloyar. The material of the analysis is the texts of interviews taken from residents of the village of Vladimirsky and guests who visited this place, video content posted on the YouTube social network, publications in the media dedicated to the lake. The conducted discourse analysis reveals the peculiarity of the sacred discourse of Lake Svetloyar today as a complex and conflicting combination of Orthodox discourse, the discourse of neo-pagans, representatives of new age, individual religiosity, as well a...