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List of publications on a keyword: «communication»

  • The use of interactive technologies in teaching mathematics in the context of the transition from frontal visualization to individual online support

    Conference Paper
    Digitalization in the education system: best practices and implementation practices
    Author:
    Arina I. Bondarenko
    Work direction:
    Опыт использования современных информационно-коммуникационных технологий
    Abstract:
    The article summarizes the practical experience of integrating digital tools into mathematics education in face-to-face, remote, and extracurricular formats. Based on empirical data, the article examines the capabilities of interactive whiteboards, dynamic environments (GeoGebra, Desmos), video conferencing platforms, and neural networks (GigaChat, YandexGPT, DeepSeek). It is proven that the effectiveness of ICT depends not on technical characteristics, but on the didactic validity of their inclusion in the educational process. The article substantiates the need to create a unified digital ecosystem for teachers that ensures the continuity of different forms of education. The article concludes that a teacher's methodological flexibility is a crucial factor in the successful digitalization of mathematics education.
    Keywords:
    information and communication technologies, artificial intelligence, distance learning, digital educational environment, interactive learning, GeoGebra

  • Artificial intelligence in pedagogical communication

    Conference Paper
    Digitalization in the education system: best practices and implementation practices
    Authors:
    Irina G. Galushko, Левада Елена Сергеевна, Kira V. Garashchenko
    Work direction:
    Цифровые тренды и повышение качества профессионального образования
    Abstract:
    Преподавательское взаимодействие с детьми потребует у педагога также цивилизованных коммуникативных умений. Верное применение использования искусственного интеллекта поможет учителю исключить многочисленные проблемы при общении, во-первых, понимание ребенка делается наиболее зрелым, поочередным, систематизированным и обретает абсолютно новейшее свойство – критичность.
    Keywords:
    education, technology, artificial intelligence, interaction, communication, Pedagogy, upbringing, factor

  • Conceptual and categorical analysis of the phenomenon of competitiveness and its sectoral projection in the tourism industry: polymorphism of determinants and specifics of implementation

    Conference Paper
    Strategies of Sustainable Development: Social, Law and External-economic Aspects
    Author:
    Aleksandr M. Balagurov
    Work direction:
    Общие вопросы экономических наук
    Abstract:
    The presented article provides a theoretical and methodological analysis of the category "competitiveness" in the context of its implementation in the problematic field of the tourism industry. The author substantiates the polysemy and multilevel nature of the phenomenon under study, determined by the dichotomy of objective economic laws and subjective behavioral patterns of consumers. Based on a critical review of the existing paradigms (structural-functional, resource-oriented and institutional), the heuristic limitations of classical approaches in relation to the tourism sector are revealed.
    Keywords:
    competitiveness, tourist destination, tourism industry, epistemological discourse, competitive potential, marketing communications, synergetic effect, market transparency, institutional traps

  • Theoretical aspects of the relationship between self-awareness and interpersonal communication in adolescence

    Conference Paper
    Pedagogy, Psychology, Society: from theory to practice
    Authors:
    Olga I. Zenina, Natalia V. Shurova
    Work direction:
    Общая психология, психология личности, история психологии
    Abstract:
    The article presents a theoretical analysis of the relationship between self-consciousness and interpersonal communication in adolescence. The main approaches to self-consciousness and its structure are considered. The features of adolescent communication are analyzed: the importance of the reference group, intimate-personal character. A two-way relationship is substantiated: the development of self-consciousness occurs through the mechanisms of social perception and feedback in communication, while the formed self-concept determines the style of communication. It is shown that adolescence is a sensitive period for the development of reflection. The conclusion about the need for an integrative approach is made
    Keywords:
    reflection, self-esteem, self-consciousness, adolescence, self-concept, interpersonal communication

  • Teacher-Student Interaction: Key Factors Affecting Behavior in the Learning Process

    Conference Paper
    Pedagogy, Psychology, Society: from theory to practice
    Authors:
    Nataliia I. Smirnova, Elena P. Temchenko
    Work direction:
    Развитие психолого-педагогического сопровождения в современном образовании
    Abstract:
    The article is devoted to the analysis of the interaction between a teacher and a student and its influence on the behavior of the participants in the educational process; the key factors that determine the nature of this interaction are revealed. The article discusses the styles of pedagogical communication, their influence on student motivation, the personal and professional qualities of teachers, the psychological characteristics of students, and the role of active teaching methods and the psychological atmosphere in the classroom.
    Keywords:
    teaching methods, individual characteristics, pedagogical communication, interaction between a teacher and a student, authoritarian style, democratic style, and liberal (indulgent) style

  • Portfolio as a Tool for the Development and Assessment of a Designer’s Professional Competencies in Contemporary Education

    Conference Paper
    Education in the 21st Century: Challenges, Practices, and Development Trends
    Authors:
    Ситдикова Дина Ринатовна, Al'bert K. Shaikhlislamov
    Work direction:
    Conditions of the pre-school educational environment that create and ensure the safety of pupils
    Abstract:
    The article is devoted to the role of the portfolio in the system of professional training of designers in the context of the transformation of 21st-century education. It examines the functions of the portfolio as a pedagogical tool for assessing the dynamics of competency development among students and graduates of design-related programs. The paper proposes principles for structuring a portfolio that ensure its effectiveness in both educational and professional contexts.
    Keywords:
    professional education, design education, designer’s portfolio, competency-based approach, competency assessment, visual communication, 21st-century education

  • Key aspects of digital literacy development among future physical education teachers

    Book Chapter
    Modern issues of pedagogy and psychology: theoretical and methodological approaches and practical re-search results
    Author:
    Vadim I. Kachalov
    Work direction:
    Глава 9
    Abstract:
    The chapter discusses the current problem of digital transformation of the higher physical education system. The author substantiates the need to review approaches to the training of future physical education teachers who, in their professional activities, face a generation of students who grew up in a digital environment. There is a contradiction between the need of educational organizations for teachers who possess modern information and communication technologies, and the lack of development of methods for the formation of such competencies in universities. The chapter analyzes in detail the pedagogical conditions necessary for the successful integration of digital skills into the educational process: the introduction of a digital component in specialized disciplines, the creation of a modern material and technical base, improving the digital skills of teaching staff, as well as strengthening the practical orientation of learning through pedagogical practice and the use of gamification methods. Special attention is paid to the ethical and legal aspects of working with students' personal data and the formation of future teachers' attitudes towards continuous self-education in conditions of rapid technology obsolescence. In conclusion, it is concluded that the formation of digital competencies is a complex, multifaceted task that requires an integrated approach. The implementation of the described conditions will make it possible to train in-demand specialists who are able to effectively interact with students of the "digital generation" and use modern technologies to increase motivation, motor density of lessons and general health promotion of the younger generation.
    Keywords:
    information and communication technologies, professional training, physical education teacher, Digitalization of education, digital competencies
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  • Formation of Motivational Readiness for Interaction in Preschoolers with Autism Spectrum Disorder through Robotics

    Conference Paper
    Defectology and Education Today: Fundamental and Applied Research
    Authors:
    Anastasiia A. Shvetsova, Elena I. Zhuravleva
    Work direction:
    Современные подходы к обучению и воспитанию лиц с ограниченными возможностями здоровья в образовательных организациях
    Abstract:
    This article examines the development of motivation and readiness to interact in preschoolers with autism spectrum disorder. It examines the fundamental concepts of social interaction in psychological science and its specific features for children with autism spectrum disorder, and characterizes key deficits in social interaction. The article also identifies the results of an analysis of Russian studies focusing on overcoming social deficits in preschoolers with autism spectrum disorder and highlights key aspects of using robotics and interactive devices in developing communication skills in this group of children. The article presents the potential for developing motivation to interact in preschoolers with autism spectrum disorder using robotics. The article also highlights the potential for using interactive devices in preschool educational institutions.
    Keywords:
    communication, robotics, social interaction, preschoolers with autism spectrum disorder, motivation to interact, interactive devices
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  • FEATURES OF THE USE OF COMPUTER TECHNOLOGY IN REHABILITATION MEASURES TAKING INTO ACCOUNT THE CAPABILITIES AND NEEDS OF CHILDREN UNDERGOING A REHABILITATION COURSE

    Conference Paper
    Defectology and Education Today: Fundamental and Applied Research
    Author:
    Tatiana G. Iliasova
    Work direction:
    Социализация и интеграция лиц с особыми образовательными потребностями в системе образования и социокультурном пространстве
    Abstract:
    Abstract. The article discusses the practical aspects of introducing computer technology and information and communication technologies into the process of rehabilitation of children with disabilities. Based on many years of experience in implementing the author's program "From a Cube to a Computer", the author analyzes the age and psychophysical characteristics of pupils, which determine the choice of work format — from the simplest logic games on the plane to mastering a personal computer, office programs, PowerPoint animation and initial career guidance in adolescence. Special attention is paid to the accessibility of equipment: the use of a telescopic stylus for children with cerebral palsy, a specialized keyboard with enlarged keys and a plastic overlay, as well as a button that replaces the mouse. The principles of health conservation and the role of a specialist who receives a powerful tool for the development of higher mental functions and social adaptation of a special child.
    Keywords:
    age periodization, accessible environment, information and communication technologies (ICT), teacher-defectologist, computer technology, children's rehabilitation, higher mental functions, assistive technologies, initial career guidance, animation, health conservation
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  • The role of the motivational component in the effectiveness of PECS as a means of correcting undesirable behavior

    Conference Paper
    Defectology and Education Today: Fundamental and Applied Research
    Authors:
    Daria V. Gorbulia, Elena N. Azletskaia
    Work direction:
    Социализация и интеграция лиц с особыми образовательными потребностями в системе образования и социокультурном пространстве
    Abstract:
    Abstract. The article analyzes the motivational component as a significant condition for the effectiveness of the PECS alternative communication system in correcting unwanted behavior in children with autism spectrum disorders and severe multiple developmental disorders. The relevance of the study is due to the need to increase the effectiveness of correctional work with non-verbal students, for whom aggression, auto-aggression and other forms of maladaptive behavior often perform the function of expressing needs. The purpose of the study is to justify the significance of the child's individual motivational profile in the course of PECS training. The methodological basis was made up of a content analysis of domestic and foreign studies, a comparative analysis of PECS application protocols, as well as modeling a motivational-adaptive reinforcement selection algorithm. Ideas about the nature of undesirable behavior are summarized, the role of motivation in initiating a communicative act
    Keywords:
    autism spectrum disorders, PECS, motivational component, alternative communication, undesirable behavior, functional communication, reinforcement, behavior correction, communicative impairment, motivational profile, sensory motivation, social motivation, instrumental motivation, preference analysis
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  • The role of the family in the implementation of the program for the development of communicative competence of adolescents with disabilities

    Conference Paper
    Defectology and Education Today: Fundamental and Applied Research
    Authors:
    Evgeniia D. Grebenikova, Elena N. Azletskaia
    Work direction:
    Сотрудничество с семьей как ресурс ранней помощи и оптимизации коррекционно-образовательного процесса
    Abstract:
    The article presents a theoretical and analytical review of the problem of family participation in the implementation of programs for the development of communicative competence of adolescents with disabilities. The relevance of the study is due to an increase in the number of publications devoted to the communicative development of this category of students, with a continuing shortage of works that systematically reveal the mechanisms of family influence on the effectiveness of correctional and developmental programs. The purpose of the study is to analyze domestic studies revealing the importance of the family as a subject of the formation of communicative competence of adolescents with various variants of impaired development. The research material was scientific publications, monographs, dissertation studies and methodological works devoted to the problems of family education, socialization and support of children and adolescents with disabilities. Theoretical analysis, comparison,
    Keywords:
    correctional and developmental program, family, socialization, child-parent relations, adolescents with disabilities, communication competence, inclusive potential of the family
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  • The problem of the unity of terminology in the interprofessional communication of doctors and speech therapists

    Conference Paper
    Psychological and Pedagogical Support of General, Special and Inclusive Education of Children and Adults
    Author:
    Kseniia S. Pichkaliova
    Work direction:
    Психолого-педагогическое сопровождение специального и инклюзивного образования детей и взрослых: актуальное проблемы и пути их решения
    Abstract:
    The article discusses the problem of terminology coordination in interprofessional communication between doctors and speech therapists. Conclusions are drawn about the need to develop a unified terminological framework. The ways of solving the problem are given.
    Keywords:
    speech therapy, communication, medicine, doctors, terminology, speech therapists, interprofessional communication
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  • The evolution of the Lawyer's image in 2024-2026: from classical archetypes to digital identity and AI communications

    Book Chapter
    Development of the Russian socio-economic system: challenges and prospects
    Author:
    Aleksandr I. Kugai
    Work direction:
    Глава 17
    Abstract:
    This chapter examines the complex transformation of the professional image of lawyers in the context of the total digitalization and media coverage of the legal environment in 2024–2026. The author analyzes the impact of digital communications, artificial intelligence (AI) technologies, and the publicity of legal proceedings on reputation formation and the effectiveness of legal defense. Historical and cultural archetypes of the lawyer's image in fiction and cinema are examined, paralleling them with modern demands for flexibility, mobility, and moral choice. Particular attention is paid to the «Pyramid of Meanings» and nonverbal aspects of communication (body language), which remain critical in the era of AI dominance. Case studies from recent years demonstrate how impression management and digital reputation are becoming tangible factors influencing the outcomes of high-profile court cases.
    Keywords:
    justice, case study, reputation, body language, lawyer image, digital communication, brand, media coverage
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  • Some Features of Innovative Transformation of Management Technologies in the it Sector

    Book Chapter
    Development of the Russian socio-economic system: challenges and prospects
    Author:
    Vladimir N. Kruglov
    Work direction:
    Глава 10
    Abstract:
    Based on the existing developments of the Digital Economy national project, it can be said that, despite the problems that arise at the beginning of working with new software, the often difficult adaptation of personnel, the lack of sufficient professional personnel at the initial stage of software implementation, as well as other problematic issues, the global process of import substitution in the Russian Federation cannot be stopped. It is the study of this process that forms the basis of the proposed material. Based on the selection of criteria for the management algorithms of the Kaluga Astral group of companies working in the field of information technology, new innovative ways of development are being sought, and non-standard solutions are being proposed to improve the existing management system.
    Keywords:
    software, region, digitalization, project management, innovative economy, IT industry, clustering, alternative approach, communication channels, and criteria approach
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  • Protection of intellectual property objects distributed on the Internet at the national and international legal levels

    Conference Paper
    Strategies of Sustainable Development: Social, Law and External-economic Aspects
    Authors:
    Anna A. Nikishkina, Aleksandr V. Nikishkin, Leonid V. Davydov, Pavel V. Sharov
    Work direction:
    Международная экономика и право
    Abstract:
    The authors note that in the context of digitalization and transnational information exchange, it is of particular importance to protect the rights of holders of exclusive rights to intellectual property results used on the Internet through recognition of rights, their state registration and fixation through non-governmental instruments, contacting the competent authorities in case of violation and applying liability measures for their violation. Based on this, the authors conclude that effective protection of intellectual property on the Internet requires not only the integrated application of existing national mechanisms, but also coordinated international legal efforts aimed at overcoming jurisdictional barriers, balancing the interests of copyright holders and users, as well as adapting traditional legal structures to the realities of the digital economy.
    Keywords:
    legal regulation, intellectual property, cross-border nature, information and telecommunication networks, enforcement measures, supervisory functions, authorized bodies, inviolability of the work, exclusive right, parallel import, jurisdictional barrier
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  • Promotion of the region's export potential through digital communications: the case of the "Na Rahate" festival

    Conference Paper
    Current problems of communication: theory and practice
    Authors:
    Dmitrii M. Khlestov, Galiia R. Garipova
    Work direction:
    Стратегические коммуникации в политике и сфере идентичности: PR, этничность и конфессии
    Abstract:
    This article examines the role of public relations and digital communications in promoting a region’s export potential. PR is analyzed as an instrument of foreign economic activity and international cooperation. Using the example of the Health and Tourism Festival “Na Rakhate”, implemented in the Republic of Bashkortostan since 2022, the study demonstrates the transformation of an event-based project into a sustainable communication platform that contributes to building a positive regional image, expanding international contacts, and promoting export-oriented services.
    Keywords:
    international cooperation, foreign economic activity, public relations, digital communications, regional export potential, event PR
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  • Vliianie tekhnologii iskusstvennogo intellekta na sotsial'nye otnosheniia

    Conference Paper
    Current problems of communication: theory and practice
    Authors:
    Ekaterina M. Fatneva, Iana D. Sidorenko
    Work direction:
    Конвергентные коммуникации будущего: интеграция цифровой среды, нейронаук, искусственного интеллекта и новых медиа
    Abstract:
    In today's world, with the rapid development of artificial intelligence (AI) technologies, society is facing changes in the ways of communication, interaction, social relations, and the structure of modern society. This article analyzes the consequences of the introduction of artificial intelligence into everyday life and explores ways to improve its use. In an environment of information pollution, the introduction of artificial intelligence facilitates the acceleration and personalization of communication, expanding opportunities for interaction, but also spreads social fragmentation. The relevance of this topic lies in the need to understand both the positive and negative consequences of the introduction of AI into everyday life, as well as to find ways for society to adapt to the new realities associated with the integration of artificial intelligence into communication systems.
    Keywords:
    social adaptation, artificial intelligence, communication, digital transformation, automation, Ethics, digital divide, social relations, social structures, human-machine interaction
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  • The development of digital technologies and the global Internet at the present stage of civil society development

    Conference Paper
    Current problems of communication: theory and practice
    Authors:
    Anna A. Nikishkina, Aleksandr V. Nikishkin, Nikolai M. Melnikov
    Work direction:
    Конвергентные коммуникации будущего: интеграция цифровой среды, нейронаук, искусственного интеллекта и новых медиа
    Abstract:
    The authors note that the current stage of development of digital technologies and the global Internet has led to a profound transformation of the system of turnover and protection of intellectual property objects, increased access to digital content and easier copying have led to an increase in the number of copyright violations, including illegal reproduction, distribution and modification of works. The authors draw attention to the cross-border nature of the Internet, which creates additional difficulties in determining the applicable law and jurisdiction of competent authorities, and the anonymity of users and the lack of uniform international regulatory standards make it difficult to implement effective protection mechanisms. The authors of the article conclude that in these conditions, the improvement of national and international legislation aimed at achieving a balance between freedom of information circulation and ensuring reliable legal protection of intellectual rights in th
    Keywords:
    digitalization, globalization, intellectual activity, historical evolution, cross-border nature, information and telecommunication networks, Keywords: civil law regulation, Internet piracy, sanctions restrictions, deposit, smart contract
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  • Infrastructure for supporting children's reading in a preschool educational organization: structure and implementation algorithms

    Conference Paper
    Modern educational process: psychological and pedagogical support, educational strategies
    Authors:
    Tat'iana V. Sikovich, Anna N. Shabaeva
    Work direction:
    Инновационные технологии в образовании
    Abstract:
    This article explores the pressing issue of developing preschool-age children's reading competence through the creation of a comprehensive reading infrastructure within preschool educational institutions. Drawing on the "Concept of the National Program for Supporting Children's and Youth Reading in the Russian Federation," the authors explore the structural components of this infrastructure: motivational, environmental, spatial-temporal, and communicative. Particular attention is paid to the practical implementation of the proposed model within the framework of a municipal innovation platform, demonstrating the path from theoretical concept to the creation of an environment in kindergarten where children not only learn to read but also truly fall in love with books.
    Keywords:
    motivation, preschool education, reading competence, Children's reading infrastructure, developing an interest in reading, reading environment, book corner, reading communications
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  • Nurturing without Punishment: Productive Approaches to Communicating with Children

    Conference Paper
    Modern educational process: psychological and pedagogical support, educational strategies
    Author:
    Anna I. Ritter
    Work direction:
    Психологические аспекты современного образования
    Abstract:
    The subject of this article is the analysis of approaches to communication by parents with children in situations where there is a conflict of interests. The analysis examines in detail examples of undesirable behaviour by parents in order to exact obedience, the consequences of punishment and the reaction of children to the words and actions of parents. Concrete approaches for productive communication between parents and children to overcome problematic behaviour and facilitate adaptation to social norms and rules without using punishment are demonstrated in the article.
    Keywords:
    children, parents, punishment, methods of communication
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  • The Relationship Between Self-Efficacy and Self-Management of Pedagogical University Students in the Context of Professional Development

    Research Article
    Development of education Volume 8 No 4
    Authors:
    Natalia N. Kniazeva, Natalia V. Savina, Elizaveta S. Ledneva
    Work direction:
    Psychology in Education
    Abstract:
    The work is devoted to the study of the relationship between self-efficacy and self-management of students of a pedagogical university. Personal self-efficacy as the ability to quickly and effectively solve problems in various areas of life is typical for some students of a pedagogical university. So, self-effectiveness in the field of communication is quite well developed, the level of self-effectiveness in subject activities is somewhat lower. Understanding self-management is essential for uncovering the mechanisms of personal growth, professional success, and social adaptation. The students' real ability to manage their academic and extracurricular processes leaves much to be desired, especially in key areas such as forecasting, self-monitoring, and correction. Students' confidence in their professional (subject) abilities is closely intertwined with the ability to manage their activities. There is a paradox: students are confident in their abilities, but they do not have the developed skills to implement this confidence in well-planned actions. Correlation analysis revealed a stable and growing link between self-efficacy and self-management among students. As we learn, this connection strengthens and affects more and more components of self-government, which confirms their mutual development.
    Keywords:
    personal self-efficacy, self-efficacy in communication, self-efficacy in subject activity, self-management, the ability to self-management, students of a pedagogical university
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  • Verbal and Non-Verbal Means of Denoting Altered States of Consciousness in Stephen King’s Short Story «Crouch End»

    Research Article
    Ethnic Culture Volume 7 No 4
    Authors:
    Vera V. Koroleva, Ahmad A. Utsiev
    Work direction:
    World languages and literature
    Abstract:
    Using the example of Stephen King's short story “Crouch End”, the article examines verbal and non-verbal means (their linguistic representation), reflecting the state of altered consciousness in the text. An analysis of the heroine’s behavior based on the work showed the following typical signs of altered states of consciousness: changes in thinking and speech, the appearance of a non-standard perception of oneself and the world around her, the appearance of deep feelings and emotions, loss of self-control, and increased imagery of perception of what is happening. Lexical units with negative semantics of anxiety and terror (fear, terror) are distinguished as verbal means. At the linguistic level, the altered states of consciousness in the story is expressed through verbal nominations, such as words and idioms with the meaning of fear and the technique of parcel. Altered states of consciousness is also reflected through the use of non-verbal language categories. Among them are controlled non-verbal communications: phonetic, tactile, proximal, pantomimic, miremic. Linguistic categories of psychophysiological reactions, such as trembling and stupor, play a special role in describing a stressful state. The article concludes that the state of altered consciousness in the main character of S. King’s short story “Crouch End” is represented by both verbal means and linguistic representation of controlled and uncontrolled types of non-verbal behavior.
    Keywords:
    verbal means, altered states of consciousness, non-verbal communication, linguistic means, non-verbal means
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  • Approaches to teaching an inquiry dialogue to medical students in foreign language classes

    Conference Paper
    Pedagogical readings dedicated to the memory of Professor V.P. Manukhin in honor of the 30th anniversary of the Moscow University of Humanities and Economics
    Authors:
    Mariia A. Bagdasarian, Galina V. Boterashvili
    Work direction:
    Профессиональное образование и занятость молодежи: XXI век
    Abstract:
    The article examines contemporary approaches to teaching medical students an inquiry dialogue within the framework of history taking. It provides a description and analysis of both traditional and innovative methods of developing professional communication skills, including simulation-based learning, the use of standardized patients, mobile video technologies and the scenario-strategic approach. Special attention is given to the integration of various educational strategies in accordance with instructional goals, students’ proficiency levels, and the specifics of clinical tasks. It is proved that a comprehensive approach to teaching contributes not only to the formation of linguistic and communicative competences but also to the development of critical thinking, professional motivation and the readiness of future physicians for real clinical practice. The conclusion emphasizes the importance of adapting teaching methods to individual learner characteristics to improve the quality of me
    Keywords:
    communicative competence, professional communication, an inquiry dialogue, case history, inductive approach, deductive approach, simulation-based learning
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  • Mezhdunarodnyi futbol'nyi turnir pamiati brat'ev Kutyrevykh kak model' sotsiokul'turnoi integratsii

    Conference Paper
    Socio-Pedagogical Issues of Education and Upbringing
    Author:
    Aleksei V. Sleznio
    Work direction:
    Социальные процессы и образование
    Abstract:
    The article presents a comprehensive analysis of the International Football Tournament in memory of the Kutyrev brothers as an effective model of socio-cultural integration. The organizational and managerial aspects of holding an international event in the conditions of a small city are considered. Particular attention is paid to the study of the educational and educational potential of the tournament, the analysis of the mechanisms of intercultural communication between participants from different countries and regions. The effectiveness of sport as a tool of "soft power" in strengthening interethnic dialogue and social cohesion is proven. The prospects for replicating successful experience and creating a sustainable network of international cooperation at the municipal level are presented.
    Keywords:
    · international sports tournament · socio-cultural integration · intercultural communication · peopl
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  • Strategies for staff engagement in digital change: from resistance to acceptance

    Book Chapter
    Development of the Russian socio-economic system: challenges and prospects
    Author:
    Ekaterina L. Arzamasova
    Work direction:
    Глава 6
    Abstract:
    The chapter explores the mechanisms of staff involvement in the digital transformation processes of an organization, from resistance to acceptance of changes. It examines the reasons for resistance, such as fear of losing work, uncertainty about roles, and concerns about the comfort and familiarity of old processes. The chapter proposes a multi-level approach to involvement, which includes strategic leadership, transparent communication, employee participation in planning, opportunities for training and retraining, and the creation of a safe space for feedback. The chapter presents practical methods: targeted communication campaigns, joint formation of a roadmap of changes, involvement of employees in pilot projects, use of agile methodologies and design thinking to minimize resistance. Special attention is paid to measuring the effectiveness of involvement through KPI, satisfaction surveys, indices of perception of changes and monitoring of the organization's culture. As a result, specific steps are proposed to move from resistance to acceptance, which ensures a smoother implementation of digital technologies, increased employee motivation, and a sustainable transformation effect.
    Keywords:
    digital transformation, communication strategy, Agile, organizational culture, pilot projects, design thinking, change management, employee engagement, resistance to change, training and retraining, employee participation, engagement KPIs, change monitoring
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