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List of publications on a keyword: «business»

  • CRM SYSTEMS AND DIGITAL BUSINESS TRANSFORMATION.

    Proceeding
    Law, Economics and Management
    Author:
    Alla I. Popova
    Work direction:
    Экономика предпринимательства
    Abstract:
    The article discusses the process of using CRM systems. As part of the digital transformation of the business. The introduction of CRM systems has allowed many business representatives to optimize their business processes, reduce labor costs, resources and remain competitive even in difficult economic conditions. The digital transformation of a business using such a tool as a CRM system allows a business to actively develop.
    Keywords:
    digital transformation, business, digital, CRM system
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  • Determination of the Company's Insolvency in the Risk Management System

    Proceeding
    Strategies of Sustainable Development: Social, Law and External-economic Aspects
    Authors:
    Aleksandr B. Oreshnikov, Iuliia S. Tsertseil
    Work direction:
    Вопросы социально-экономической эффективности предприятий
    Abstract:
    The development of an effective management model of a company is the basis for a high indicator of its viability. The work uses the example of «Yandex» to demonstrate the author's evaluation of the amount of financial bankruptcy of firms. The author recommends applying a cost-based method to analyzing a company's financial health in order to identify the key lines of enterprise development, forecast future growth, and offer the primary strategies to enhance it.
    Keywords:
    bankruptcy, insolvency, financial risks, cost model, business management, added economic value
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  • Research on the application of event management in the hospitality industry with an ecological development trajectory

    Book Chapter
    Vectors of socio-economic development in Russia. Modern challenges and opportunities
    Author:
    Liubov V. Barilo
    Work direction:
    Глава 8
    Abstract:
    The chapter is devoted to the study of adaptive capabilities and the development of suggestions on the application of event management at the sites of hotel enterprises with the concept of environmental orientation in their activities, to expand the list of services and improve efficiency. The relevance of this topic lies in the fact that event management is actively developing and over time this line of business is gaining popularity among residents of large cities and corporate entities; various concepts of holding these events are especially popular. The features of this activity, advantages are considered, and the effectiveness of its use in the hotel industry is demonstrated in this chapter. It is analyzed and revealed in the chapter that under the current conditions, the presentation of event services in hotels with an ecological trajectory can be organized in two directions: the hotel administration can invite an independent event agency or train its own event manager who will organize events taking into account the presentation of the ecological concept of the hotel development.
    Keywords:
    hotel business, features of targeted events in hotels, event management, ecological trajectory of hotel business development
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  • Analysis of generative applications and fundamental models in economics

    Proceeding
    Modern trends in management, economics and business: from theory to practice
    Authors:
    Maksim A. Pugachev, Nadezhda S. Zhminko
    Work direction:
    Информационные технологии в управлении, экономике и предпринимательстве
    Abstract:
    This article explores the economics of traditional AI and why it’s typically been difficult to reach escape velocity for startups using AI as a core differentiator. It then covers why generative AI applications and large foundation-model companies look very different, and what that may mean for our industry.
    Keywords:
    artificial intelligence, business analytics, finance, Generative Artificial Intelligence, Large Databases, Generative Model, market research
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  • Optimization of production activities for the development of computer software

    Book Chapter
    Law and economic development: current issues
    Authors:
    Liudmila F. Shaibakova, Olga A. Chechulina
    Work direction:
    Глава 10
    Abstract:
    The chapter reveals the essence, necessity, problems and ways to optimize computer software development activities. Theoretical approaches to the business analysis of this activity and the practical experience of LLC «ROSLABSYSTEM» are presented. In the course of the research, such methods as analysis, synthesis, classification, modeling, methods of statistics and mathematical analysis, comparative analysis, generalization, forecasting were used. Based on the results of the study, conclusions and suggestions were formulated: optimization of software development activities is an important step to improve the efficiency of the development team and improve the quality of the product, which ultimately has a positive effect on the company's business result; there are many ways to optimize software development activities. For LLC «ROSLABSYSTEM» it is recommended: creation of detailed technical specifications, automation of testing, training of employees, sale of developed modules. These recommendations will improve the quality of the product, reduce time and costs, as well as increase the competitiveness of the organization in the market and increase its profit.
    Keywords:
    optimization, testing, business process, computer software, efficiency improvement, business analysis, terms of reference, employee training, module sale
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  • Problemy rassledovaniia moshennichestva pri poluchenii subsidii v sfere malogo i srednego biznesa

    Book Chapter
    Law and economic development: current issues
    Authors:
    Elena V. Burtseva, Svetlana V. Medvedeva
    Work direction:
    Глава 14
    Abstract:
    The chapter is devoted to the study of the features of the investigation of fraud in obtaining subsidies in the field of small and medium-sized businesses. The relevance of the research topic is confirmed by the statistical data presented by the authors and is due to the frequency of recent detection of the facts of illegal receipt by business entities of budget funds in the form of subsidies for small and medium-sized businesses. The authors analyzed judicial practice and identified typical methods of committing fraud when receiving subsidies, considered the problems of preliminary investigation of this type of crime and formulated measures to improve it.
    Keywords:
    subsidies, crime, investigation, business, fraud, deception
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  • Analiz deistviia reguliruiushchei funktsii nalogov v usloviiakh ekonomicheskikh sanktsii v Rossiiskoi Federatsii

    Book Chapter
    Economics and Law: problems, strategy, monitoring
    Author:
    Natalia A. Soloveva
    Work direction:
    Глава 5
    Abstract:
    In connection with the introduction by unfriendly countries of a new package of economic sanctions against the Russian Federation, in 2022, in order to reduce the negative impact of sanctions on the country's economy, the legislator implemented a number of anti-sanctions tax regulation measures. Within the framework of the conducted research, a set of scientific methods was used, including general research methods (generalization, comparison, description, etc.) general scientific (dialectical, logical, systemic, functional), private scientific (statistical, synergetic, etc.), special (comparative legal, formal legal, expert legal, etc.). In the course of the research, the author analyzes and evaluates the anti-sanction tax measures used in 2022, identifies problems of their practical application, and suggests appropriate solutions.
    Keywords:
    taxes, actions, anti-sanctions measures, regulatory function of taxes, tax regulation tools, IT industry, hotel business
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  • Trends and prospects for the development of retail trade in Russia

    Book Chapter
    Economics and Law
    Author:
    Andrei V. Minakov
    Work direction:
    Глава 6
    Abstract:
    The paper considers current trends in the development of retail trade in Russia and in the food and non-food segment, taking into account current problems and challenges, current trends in digitalization and the development of large networks, as well as e-commerce. The purpose of the study is to determine the prospects for further development of retail trade in Russia. Research methods: monographic analysis and synthesis, economic analysis (vertical, horizontal, coefficient), comparison and synthesis. Based on the results, a conclusion was made about the growing role of large trade networks in retail trade in Russia, although their share is not the same in all regions, about the consolidation of these networks and the creation of oligopolistic competition by them. It was also concluded that the share of Internet commerce in retail is growing, especially in the non-food segment, and the importance of large online marketplaces in retail trade in modern conditions is growing.
    Keywords:
    e-commerce, trading activity, retail business, retail, food retail, trade networks, Internet trading, marketplaces
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  • Designing a course “Written communication in a foreign language for academic and professional purposes”

    Short Communication
    Development of education Volume 6 No 2
    Author:
    Irina V. Kochkareva
    Work direction:
    Pedagogy and Modern Education
    Abstract:
    The article discusses the designing of an elective course for Master students of non-linguistic faculties “Written communication in a foreign language for academic and professional purposes”. The course is intended for second-year Masters both in humanities and sciences. The relevance of the topic is based on the fact that nowadays more and more Russian speaking researchers make attempts to publish their papers in international journals. To cope with this challenge, Russian universities should include a course of written communication in a foreign (English) language into their curricula. The author describes the structure of the course, gives links to the sources of materials used in the learning process, shares her own experience in conducting the elective. While preparing the publication, the following methods were used: 1) a survey of research teachers from all faculties of Perm State National Research University, which revealed the written genres they use in their academic and professional activities. 2) Analysis of the available literature on business correspondence and writing research articles in English. 3) Identification and systematization of recommendations for familiarization with the peculiarities of the English-speaking communicative culture. As a result of the work done, the genres of written communication most in demand for academic and professional activities were selected, which served as the basis for creating the structure of the described course.
    Keywords:
    communicative culture, research article, written communication, business correspondence, academic sphere
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  • Business reputation as an integral element of improving the competitiveness of higher education institutions

    Proceeding
    Socio-Pedagogical Issues of Education and Upbringing
    Author:
    Valeriia V. Kamennova
    Work direction:
    Содержание и технологии профессионального образования
    Abstract:
    A good business reputation of a university is an important factor that increases the value of everything it offers. On the other hand, a bad reputation can reduce the cost of all university products and services and attract negative attention, such as rumors, gossip and negative reviews. The article is devoted to the analysis of the main tasks and goals of the PR activities of the university, as well as the problems of business reputation. In the process of writing the work, some research methods were used. First of all, theoretical methods (the system method, as well as generalization), general logical methods (analogy, analysis) were involved. The results of the study allow us to develop appropriate recommendations aimed at managing business reputation to improve the competitiveness of higher education institutions.
    Keywords:
    business reputation, competitiveness, Marketing strategy, communications, main means of advertising, higher education institution
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  • Proektirovanie sistemy korporativnykh resursov dlia obespecheniia ekonomicheskoi bezopasnosti khoziaistvuiushchego subekta

    Book Chapter
    Economics and Law
    Author:
    Natalia A. Loginova
    Work direction:
    Глава 3
    Abstract:
    The chapter designed a system of corporate resources to ensure the economic security of a typical business entity in order to find deviations from a given development vector and to identify associated threats, as well as their causes. When forming the results of working with primary sources, the following were used: graphical, coefficient, expert methods, as well as methods of analysis, synthesis, deduction, induction, abstraction. The results of the study can be used in the development of knowledge in the field of economic security of economic entities.
    Keywords:
    design, economic security, system, corporate resources, business entity
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  • Using methods of business discourse analysis in ESL

    Proceeding
    The Topical Issues of the Humanities and Social Sciences: from Theory to Practice
    Author:
    Elena P. Kazakova
    Work direction:
    Филология в системе образования
    Abstract:
    В статье рассматривается целесообразность применения элементов анализа дискурса на занятиях по английскому языку со студентами неязыковых вузов. Автор делает обзор научных взглядов на понятие дискурса, перечисляет различные определения данного явления, описывает практикуемый в отечественных языковых вузах анализ текста на основе функциональных стилей английского языка и приводит аргументы в пользу включения дискурс-анализа в программу обучения английскому языку для студентов неязыковых специальностей.
    Keywords:
    phraseological unit, metaphor, text analysis, business discourse, figurative language, discourse analysis, functional style, figures of speech
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  • Prodvizhenie uslug gostepriimstva v global'nom sektore V2V

    Proceeding
    Strategies of Sustainable Development: Social, Law and External-economic Aspects
    Authors:
    Elena L. Ilina, Aleksandr N. Latkin, Alisa V. Krasnoborodko, Evgeniia V. Ermokhina
    Work direction:
    Современные тенденции развития мирового сообщества
    Abstract:
    Предприятия в сфере гостеприимства могут практически идеально сочетаться друг с другом, заключая контракт о сотрудничестве. В этом случае можно назвать одну компанию клиентом другой, так как она получает продвижение от другой компании среди ее целевой аудитории. В статье рассматривается сотрудничество между различными компаниями на мировом рынке и их совместная работа с клиентами. На основе кейс-анализа практики партнерства авторы приходят к выводам относительно продвижения и продаж в B2B секторе сферы гостеприимства.
    Keywords:
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  • Realizatsiia predprinimatel'skoi deiatel'nosti: problemy i puti resheniia

    Proceeding
    Relevant issues of management, economics and economic security
    Author:
    Nikita I. Spiridonov
    Work direction:
    Проблемы и перспективы развития малого бизнеса
    Abstract:
    Entrepreneurial activity plays an important role in the development of the economy. This is an important activity in the country in terms of economic development. This article examines the ways of implementing entrepreneurial activity in the country, the problems faced by business on the path of its development, and suggests ways to solve the tasks set.
    Keywords:
    economy, entrepreneurship, small business, business, entrepreneurial activity, individual entrepreneur, problems of small business
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  • Features of the Implementation of Project Activities of Students in a Technical University (By the Example of the Surgut Oil and Gas Institute)

    Book Chapter
    Pedagogy and Psychology of Modern Education
    Author:
    Liubov' K. Iliashenko
    Work direction:
    Глава 2
    Abstract:
    The monograph reveals the features of the implementation of project activities specifically on the example of a technical university. The analysis of scientific and pedagogical literature in this area is carried out. The content of the basic concept of «project activity» is revealed through the main components: the project (in education) and the method of projects. The stages of project activity are described in detail, which are expressed by the design, technological, presentation and reflective phases. The author's own experience in the implementation of project activities at 1–2 courses of a technical university is presented. The advantages and disadvantages of the organization of project activities are revealed.
    Keywords:
    project, students, project activity, presentation, oil and gas business
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  • University's role in integrating education, science and business

    Proceeding
    University as a factor of Modernization of Russia: History and Prospects (to the 55th anniversary of the I.N. Ulyanov ChSU)
    Authors:
    Svetlana I. Golovkina, Alla I. Popova, Sergei A. Chernogorskii, Natalia V. Valebnikova
    Work direction:
    Роль интеграции науки, образования и производства в системной модернизации общества
    Abstract:
    The article analyzed the role of the university in the integration of education, science and business using the example of small innovative enterprises (hereinafter - IIP) organized at the university. The article examines the activities of MIPs educated at the university, combining education, science and business and being the main connecting element of the university with the market of innovative solutions.
    Keywords:
    integration, education, science, training, university, business, small innovative enterprises
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  • Scientific research of modern business processes through a mechanism to increase their efficiency in industrial facilities based on outsourcing

    Proceeding
    University as a factor of Modernization of Russia: History and Prospects (to the 55th anniversary of the I.N. Ulyanov ChSU)
    Authors:
    Heyder G Wannes Alkarawy, Jassim Mohammad Hussein
    Work direction:
    Роль интеграции науки, образования и производства в системной модернизации общества
    Abstract:
    The study of problems associated with the dynamics and fluctuations of the economic environment requires the continuous development of the project, which is a complex and multifaceted phenomenon that has identified many unresolved problems, especially in light of crises. The choice of other business processes for outsourcing is an important problem, the solution of which depends on the efficiency of the development of industrial enterprises. They require continuous development and improvement of the system for organizing the activities of the enterprise, the development of new, progressive management forms and methods that can reduce and reduce the impact of negative factors on its development indicators. This is especially true for industrial enterprises. The problems of low competitiveness of industrial enterprises, limited resources for their effective performance, low level of human resources require changes in economic activity using effective management methods, high efficiency of business processes and increased competitiveness of business entities, which should become the basis for the formation of new models of economic activity of industrial enterprises on The basis of the composite model is the selection of the optimal outsourcing, which provides an increase in the efficiency of the production process of the industrial enterprise.
    Keywords:
    management, competitiveness, outsourcing, enterprise, business processes
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  • Econometric modeling of the number of small and medium-sized businesses in the Southern Federal District

    Proceeding
    Law, Economics and Management
    Authors:
    Tatiana A. Ershova, Natalia V. Burianova
    Work direction:
    Общие вопросы экономических наук
    Abstract:
    The article builds an econometric additive time series model based on quarterly data on the number of small and medium-sized businesses in the Southern Federal District, and also calculates a forecast for the data of the indicator under consideration for the 3rd and 4th quarters of 2022.
    Keywords:
    small business, forecast, medium business, SMEs, seasonality, additive model
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  • Problemy i perspektivy razvitiia vneshnei ekonomiki Rossiiskoi federatsii

    Proceeding
    Law, Economics and Management
    Author:
    Elizaveta V. Bushueva
    Work direction:
    Общие вопросы экономических наук
    Abstract:
    Today, the Russian system of conducting foreign economic activity is insufficiently effective. It does not bring the expected results, as a result of which the level of economic development of the country decreases, the possibility of enterprises entering the international level decreases. The prospects for the development of Russia's foreign economic activity described in this article will ensure the finding of factors that can improve the situation and increase the efficiency of foreign trade.
    Keywords:
    economy, foreign economic activity, business, production, world market, Foreign Trade, prospects for economic development, technology and innovation
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  • Comparison of BI platforms for creating an interactive dashboard with real-time streaming control

    Theses of Report
    Law, Economics and Management
    Author:
    Margarita E. Perediorova
    Work direction:
    Менеджмент и маркетинг
    Abstract:
    The problem of using visual tools to reflect the results of analytical and economic information of the company is raised. The company accumulates large amounts of data on customers, products, revenue and competitors. In order to analyze the necessary data and consider the trends in the development of the enterprise, there are various BI platforms in which data is collected and visualized for quick and convenient reading of information about the company. The paper analyzes and describes the most popular systems of the Business Intelligence class.
    Keywords:
    data analysis, business intelligence, dashboard, system comparison, CRM systems, streaming management
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  • Otritsatel'naia zona sovokupnogo riska predpriiatii i puti vykhoda iz nee

    Book Chapter
    Strategic Directions of the Development of Russian Regions: Issues of Economy, Accountance, Taxification, Economic Security, Theoretical and Applied Finance
    Author:
    Margarita V. Pinegina
    Work direction:
    Глава 6
    Abstract:
    Currently the business risk assessment monitoring becomes increasingly relevant for enterprises. The aim of the article is to determine to quantitative risk value of aggregate risk of enterprises located in two zones: one part in positive while the other in quite significant negative. The article resulted in development of the approaches enabling the firms to reduce aggregate risk in order to remove it from negative zone. This result is achieved with the help of application theoretical help of theoretical method.
    Keywords:
    financial risk, aggregate risk, business risk, probability, mathematical expectation, variance, standard deviation, degree of financial leverage, effect of financial leverage, degree of total leverage
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  • Analiz effektivnosti regionov RF v paradigme ustoichivogo razvitiia ekonomiki

    Book Chapter
    Strategies of Sustainable Development: External-economic, Law and Social Aspects
    Author:
    Viktoriia A. Rudenko
    Work direction:
    Глава 4
    Abstract:
    Currently, the world economy is facing unprecedented global problems that affect both the community as a whole and individual countries and regions. However, the solution of these problems in the paradigm of sustainable economic development will not only expand existing opportunities, but also will create conditions for the application of new economic models for the gradual development of regions. We consider different methods and strategies for sustainable economic development in this article.
    Keywords:
    efficiency, green economy, sustainable economy, sustainable business practice, technical efficiency, stochastic frontier
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  • Specifics of a Virtual Business as an Object of Valuation: Special Value Factors and Risks

    Book Chapter
    The Influence of Creative Industries on the Russian Economy: Service, Hospitality, Advertising and Others
    Author:
    Oleg I. Filimonov
    Work direction:
    Глава 3
    Abstract:
    The development of the electronic economy, due to the widespread use of information and communication technologies, and the emergence of new specific types of virtual business operating on the Internet, require a revision of the theoretical and methodological concepts traditionally used in the analysis and evaluation of a typical business. Therefore, the study of a virtual business as an object of valuation is quite relevant, since it has special value factors and risks associated with the specifics of this business. Particular attention is paid to such a representative of a virtual business as advertising exchange, since it is important to take into account the specific factors and risks of this type of electronic commerce when conducting a valuation, which is a promising goal of the author in his further research.
    Keywords:
    risks, virtual business, advertising exchange, object of valuation, value factors, life cycle
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  • The Role of Small Business in the Innovative Development of the Russian Economy

    Proceeding
    Law, Economics and Management
    Author:
    Alla I. Popova
    Work direction:
    Экономика предпринимательства
    Abstract:
    In Russia active actions on transition to an innovative way of development of economy are undertaken. The special attention began to be paid recently on improvement of innovative processes in the field of science and equipment, production of goods and management. Small business in Russia possesses huge potential to become a source of economic growth in the conditions of the rigid competition in the market of innovations. Advantage of small business is ability to fast changes, independence in adoption of important decisions that promotes creation and introduction of innovations. Unlike the large companies small enterprises develop and enter innovations with a high speed and efficiency. Small business has to act as a link in the relations between production and science, to transfer to scientific community information on demand for new products, materials, technologies.
    Keywords:
    small business, innovative economy
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  • Infrastructure Enterprise Support Complex

    Proceeding
    Law, Economics and Management
    Author:
    Alla I. Popova
    Work direction:
    Экономика предпринимательства
    Abstract:
    The foundation of the infrastructure support complex for small and medium-sized enterprises in St. Petersburg makes it possible to increase the investment attractiveness of small and medium-sized enterprises. The combined efforts of organizations providing services to entrepreneurs will create the most favorable climate for business development.
    Keywords:
    small business, infrastructure, medium-sized business, infrastructure complex of support of business
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